About Us

At Purely Inspired we ensure every Student who comes through our doors, leaves with the knowledge and skills to excel in this amazing Industry! Please visit soon for a full Bio about us, and updated website!!! In the mean time, if you should have any questions, please take advantage of the online messenger service and/or call our main line at 403 394 7884.



Kelsey Yule - President and Founder

Understanding the need for highly qualified stylists and beauty technicians is nothing new to Kelsey Yule. As the founder of Raw Concepts Studio, and highly recognized competitor in several hair industry competitions, she sees the lack of skills, professionalism and business sense that is missing in this opportunistic industry. We are targeting students with the same big dreams she has achieved from small town roots. Kelsey has benefited from recognitions such as the 2008 Alberta Stylist of the Year, 2008 Redken Cover Competition Alberta Finalist, 2007 Alberta/BC Salon Team Finalist for Canada, 2011 Y.W.C.A Young Woman of Distinction and one of the top ranked young stylists in Canada.

Janet Yule - Founder

Success is measured in a multitude of ways for co-founder Janet Yule. Passionate about helping others fulfill their dreams and getting recognition for their achievements is one of the reasons she is still very active behind the scenes with Purely Inspired. Having worked along with Kelsey for a number of years developing her competition portfolio, Janet's background of Public Relations, Student Services and Advertising in the post-secondary market were a natural fit for this teams venture. A huge supporter of rural roots being a solid foundation for strong work ethic, the diversity of the beauty industry is a welcome addition to her lifestyle.


Jessica Hicken - Lethbridge Manager

Jessica is a great addition to the Purely Inspired team as the backbone of day to day operations. She has a background in Marketing and Management and extensive knowledge of human relations. Jessica is always looking at new and innovative ways of making a business run smoothly and to inspire students and staff, and make their learning and working experience unforgettable.

Adriane Oftebro - Master Artist | Weekend Course Educator

comes to the Purely Inspired team with a Creative Edge, and talented eye! Adriane is the brilliant mind behind Pure Professional designs. With twelve years experience as a professional artist, and eight of those years working Internationally, Adriane has honed her skills through session, runway, and competition artistry. She is a vibrant and radiant example of the industry's best.

Patsy Van Ryn - Educator

Patsy Van Ryn comes to us with 28 and half years in the Beauty Industry! Throughout the years she has honed her skills a barber and has a vast knowledge of cutting and texture services and is the lead of the Men's program at the Academy. Patsy has a Caring Sharing demeanor, which is reflected on the Students as an Educator at Purely Inspired on a Daily Basis. Even after so many years in the Industry, she still has enthusiasm for her job, which ultimately transfers to the Students as well.

Ashlee Fehr-Lommer - Educator

Ashlee brings to the Purely Inspired team a wealth of knowledge and experience to share with the Students and Staff alike. She has been in the Industry for Nine years, which 6 of them have consisted of doing Hair. When Ashlee was in the Salon, she was quickly promoted to Master Stylist which isn't a surprise at all, since she achieved Highest Retail awards for 2010 and 2011. Her expertise and experiences with having done makeover Competitions and extra Education classes from Calgary all the way Toronto, are just added skills that bless the Students with somebody to ask questions to learn, grow and develop from. Color is Ashlee's strength, having worked with many different color lines such as, Goldwell, Redken, and Aveda and now Color Certified with Voila. Ashlee is a great team member and a great asset to the Students that come through our doors and she looks forward to sharing her knowledge!

Kristy Fedorowich - Educator

Kristy is a successful salon owner of a trendy boutique salon and all around outstanding esthetics educator with a passion for perfection and customer service. Kristy has also worked for various manufacturers and as a guest expert, she exudes talent and professionalism.

Angela Maslanyk - Educator - Hairstyling

More info to come on this talented newest team member!

Contact Us

1239-2nd Ave South
Lethbridge, AB T1J 0E5
Phone: 403-394-7884
Fax: 403-394-7894

Email: info@purelyinspired.ca
Hours: Mon - Fri 8am-4pm
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